30 Apr

Galleria West, Seoul, Korea

This project was done at Arup

Being the first integrated media facade that seamlessly works with the architecture, in 2005 Galleria West set an example for many projects by many designers world wide.

What is a sophisticated frosted glass facade having a mother-of-pearl effect during the day, transforms into a vibrant and scenic experience at night. Nearly 5,000 glass disks each having their own individual RGB luminaire, together make up an ocean of colours and movements. The entire lighting scheme is custom designed, in close collaboration with architect UN Studio.

The control system runs 15,000 DMX channels and is arguably the most elaborate system of its kind in the world. The effect of the Galleria lighting design goes much beyond a fancy colour projection. People stop in the street, take pictures, interact with the facade, video it, all of them are amazed. Nothing reminds them of the dull, blind, concrete facade that Galleria was until recently. The design’s subtle colour changes and abstract images perfectly fit the contemporary image of the building. The Galleria Fashion Mall is back in town!

Galleria West, Seoul

Galleria West, Seoul

Photos with this article: Christian Richters
architect: UNStudio
media facade concept: UNStudio, Rogier van der Heide
lighting design: Rogier van der Heide
Arup project team: Rogier van der Heide, Simone Collon, Bob van der Klaauw
product design: Rogier van der Heide and Tommy Voeten
Lighting control software: Rogier van der Heide

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